Grishma Shah

Professor, Management & Marketing

Director of Global Business Studies

Education

  • PHD, Rutgers University
  • MA, Rutgers University
  • BA, Rutgers University

Courses Taught

  • MBA 624: Going Global: Business & Society
  • MBA 605: Going Global:Business in the BRIC Economies
  • MBA 606: Business Study Trips (I.e: India, United Arab Emirates,Greece etc.)
  • MGMT 309: Management of International Business
  • MGMT 430: Business, Government, and Society
  • GLBL 414: International Field Study Seminar (India, United Arab Emirates, Greece, Malaysia, Singapore)

 

  • Research

    My research interests include economic globalization, cultural change, emerging economies, gender equity and cross-cultural management. Specifically, I am fascinated with the interaction of international business and culture and its implications for the firm, individual and society (especially in India, China and other emerging economies)

  • Publications and Scholarly Activities

    Publications

    1. Subramanian, R. and Shah, G. (2024), Croissants for breakfast at Tiffany’s? Challenges after the LVMH takeover, The CASE Journal, Vol. 20 No. 2, pp. 332-356. https://doi.org/10.1108/TCJ-01-2023-0005

    2. Rovenpor, J., Shah, G. (2023). Tweets, Talk and Testimony:  Is Twitter a Publisher, Platform, Public Space, or Something Else? Case Research Journal, 43(3).

    3. Shah, G., Rovenpor, J., & Jafar, M. (2022). The Boycott of Stoli Vodka. In Business and Society: Stakeholders, Ethics, Public Policy (17th ed.). McGraw-Hill.

    4. Taras, V., Gunkel, M., Assouad, A., Tavoletti, E., Kraemer, J., Jimenez, A., Svirina, A., Lei, C., & Shah, G. (2021). The predictive power of university pedigree on the graduate’s performance in global virtual teams. European Journal of International Management, 15(1), 51-70.

    5. Pingali, S. R., & Shah, G. (2020). Digital transformation of TSG from a B2B to a B2C company. Emerald Emerging Markets Case Studies, 10(4). https://doi.org/10.1108/EEMCS-05-2020-0172

    6. Taras, V., Shah, G., Gunkel, M., & Tavoletti, E. (2020). Graduates of Elite Universities Get Paid More. Do They Perform Better? Harvard Business Review.

    7. Goldman, M., Shah, G., Agha, N., & Esguerra, F. (2020). Warriors Gaming Squad: A Marketing Slam Dunk or a Long Shot? Ivey Publishing. https://www.iveycases.com/ProductView.aspx?id=111685

    8. Shah, G., Pingali, S., & Grotto, A. (2020). Reviving the One Woman Campaign – Addressing a Clogged Leadership Pipeline. Case Research Journal. https://hbsp.harvard.edu/product/NA0621-PDF-ENG

    9. Annabi, A., Shah, G., & Farrelly, A. (2020). Promoting Financial Literacy: A Path to Alleviating Social Inequality. AXIS: Journal of Lasallian Higher Education. https://axis.smumn.edu/2020/05/30/promoting-financial-literacy-a-path-to-alleviating-social-inequality/

    10. Pingali, S., Shah, G., & Rovenpor, J. (2019). Rethinking Quatrro’s execution strategy: capturing the small and medium-sized enterprise market. Emerald Emerging Markets Case Studies, 9(4). https://doi.org/10.1108/EEMCS-09-2019-0227

    11. Shah, G., Rovenpor, J., & Jafar, M. (2019). The Boycott of Stoli Vodka. In Business and Society: Stakeholders, Ethics, Public Policy (16th ed.). McGraw-Hill.

    12. Pingali, S. R., Rovenpor, J., & Shah, G. (2017). From Outsourcing to Best-Sourcing? The Global Search for Talent and Innovation. In Human Capital and Innovation (pp. 161-191). Palgrave Macmillan UK.

    13. Shah, G., Rajadhyaksha, U., & Rajadhyaksha, U. (2016). Global cities, work and family collectivism and work-family conflict in India. South Asian Journal of Global Business Research, 5(3), 341-361.

    14. Shah, G., Rovenpor, J. L., & Jafar, M. (2016). A Brand Under Attack: The Boycott of Stoli Vodka and the Power of Social Media. Case Research Journal, 36(2). https://hbsp.harvard.edu/product/NA0403-PDF-ENG

    15. Shah, G., & Elliot, E. A. (2015). The impact of socio-cultural factors on professional aspirations in emerging markets. International Journal of Employment Studies, 23(1), 24.

    16. Shah, G. (2015). Zippies and the Shift in Cultural Values in India. In V. Pereira & A. Malik (Eds.), Investigating Cultural Aspects in Indian Organizations. Springer.

    17. Shah, G., & Cragin, J. (2014). Game On: Virtual Reality in International Business Education. In The Palgrave Handbook of Experiential Learning in International Business (pp. 401–417). Palgrave.

    18. Shah, G., & Pore, A. (2014). Is Walmart Good for India? A Humanistic Perspective on Opening Up FDI in Multi-Brand Retail in India. In N. Lupton & M. Pirson (Eds.), Humanistic Perspectives on International Business and Management (pp. 165–178). Palgrave Macmillan.

    19. Shah, G., & Ray, S. (2014). Indian Firms and the New Era of Corporate Social Responsibility: Raising the Bar for People Above Profits. In N. Lupton & M. Pirson (Eds.), Humanistic Perspectives on International Business and Management (pp. 198–211). Palgrave Macmillan.

    20. Linden, D., Devito, R., Freeze, R., Pore, A., & Shah, G. (2014). Faculty Preferences Regarding a Variety of Case Methods Used in the Teaching of International Business: A study Update. The Journal of International Business Research and Practice, 8, 19–34.

    21. Pore, A., Shah, G., & Sterret, J. (2012). Do Managerial Motives Influence the Mode of Offshoring. Journal of Interdisciplinary Business Studies, 1.

    22. Shah, G. (2009). The Impact of Economic Globalization on Work and Family Collectivism in India. Journal of Indian Business Research, 1(2).

    23. Shah, G. (2006). The New IT Culture of Bangalore. International Journal of Knowledge, Culture and Change Management, 6(2), 131-136.


     

    Conference Presentations/Proceedings

    Subramanian, R., Shah, G. Croissants for Breakfast at Tiffany's? Challenges After The LVMH Takeover, Annual Meeting of the North American Case Research Association. Niagara, Canada. October 2022.

    Damali, U., Kraemer, J., Shah, G., Phalin, A., An Investigation of Gender Diversity in Virtual Project Teams. Decision Sciences Institute 52nd Annual Conference. Virtual. November 2021.

    Xuan, A., Shah, G., Preferences in the Global Cosmetic Industry: What Can We Learn from Consumers in Emerging Markets? Annual Meeting of the Academy of International Business- South East, Virtual. October 2021.

    Rovenpor, J., Shah, G. Twitter’s Role in Moderating User Content and Addressing Misinformation: Neutral Bystander or Arbiter of Truth? Annual Meeting of the North American Case Research Association. Virtual. October 2021.

    Shah, G., Ray, S., Corporate Social Responsibility & the Companies Act: Early Evidence from a Mandatory CSR Regime in India, ​25th International Vincentian Business Ethics Conference (IVBEC), New York, NY, October 2018 (Peer Reviewed Proceeding/Presentation)

    Shah, G., Pingali, S., Quatrro Global Services: One Woman Campaign: Inculcating a Culture of Gender Equity in an Emerging Market, North American Case Research Association (NACRA) Conference, Orlando, USA, October 2018 (Peer Reviewed Proceeding/Presentation)

    Shah, G., Corporate Social Responsibility & the Companies Act: Early Evidence from a Mandatory CSR Regime in India, Catholic Relief Services Faculty Research Seminar, Manhattan College, September 2018

    Shah, G., Kraemer, J., Assouad, A., Gunkel, M., Taras, V., Alfredo Jiménez, Ernesto Tavoletti, Weng Si (Clara) Lei, Anna Svirina, Does Academic Pedigree Predict Performance? On the Predictive Power of University Prestige.   Academy of International Business, Minneapolis, Minnesota. June, 2018 (Peer Reviewed Proceeding/Presentation)

    Shah, Grishma, Pingali, Srinivas, Rovenpor Janet, “Rethinking Quatrro’s Business Strategy,” North American Case Research Association (NACRA) Conference, Chicago, USA, October 2017 (Peer-Reviewed Presentation)

    Shah, Grishma & Kristen Ferguson, ," A Critical Perspective on Firm Sponsored Transportation Policies: Lessons from the Pinjra Tod Movement," 3rd Annual Academy of Business and Emerging Markets (ABEM) Conference in August 2017, Santo Domingo, Dominican Republic

    Shah, Grishma, Rovenpor Janet, Jafar Musa, “A Brand Under Attack: The Boycott of Stoli Vodka and the Power of Social Media,” North American Case Research Association (NACRA) Conference, Orlando, USA, October 2015 (Peer-Reviewed Presentation). Awarded Best Case (Bronze)

    Shah, Grishma, Research Crowdsourcing, Data Sharing, and Large-Scale Collaboration, Academy of Management, Vancouver, Canada, August 2015,(Peer-Reviewed Symposia Presentation)

    Shah, Grishma, A.FM, Jalal, Taras, Vasyl, Bryla, Pawel, “Does Size Matter? The Effect of Institutional Size on Global Virtual Teams,” Academy of International Business, Bangalore India, June 2015, (Peer-Reviewed Proceeding/Presentation)

    Shah, Grishma and Elliot, Esi, “The Impact of Socio-cultural Factors on Professional Aspiration in Emerging Markets” Academy of International Business, Bangalore India, June 2015, (Peer-Reviewed Proceeding/Presentation)

    Shah, Grishma, "Research Crowdsourcing, Data Sharing, and Large-Scale Collaboration," Academy of Management, Vancouver, Canada, August 2015, (Invited Panel)

    Predmore, Carolyn, Shah, Grishma, “Conflict in the Classroom, Flipped Classrooms: Places for Change or Power Struggle,” National Business and Economics Society, Panama City, Panama, Spring 2015, (Peer-Reviewed Proceeding/Presentation)

    Shah, Grishma, “Fostering International Teaching and Research Collaborations,” Academy of Management, Philadelphia, USA, August, 2014, (Panel)

    Shah, Grishma, “Engage them and They’ll Understand: Existing Projects and Best Practices of Integrating Experiential Learning in International Business Curriculum” Academy of International Business, Vancouver, Canada, June 2014, (Symposia)

    Shah, Grishma and Elliot, Esi, "The Impact of Socio-Cultural Factors on Economic Growth, Sustainability and Purpose of Subsistence Markets Consumers" The Fifth Subsistence Marketplaces Conference Consumption and Entrepreneurship in Subsistence Marketplaces: Spanning Geographies and Substantive Domains, Champaign, Illinois, June 2014, (Presentation)

    Linden Dalecki, Raffaele DeVito, Ronald Freeze, Anand Pore, Grishma Shah, “Does Effectiveness of Various Teaching Methods Differ Across Different Regions in the U.S.?” MBAA International Conference, Chicago, March 2014, (Peer-Reviewed Proceeding/Presentation)

    Shah, Grishma and Cragin, John,  “Virtual Reality in International Business Education” 3rd Annual International CAL4RINO Conference, London, UK. November 2013, (Invited Presentation)

    Shah, Grishma and Pore, Anand, “Is Walmart Good for India?   A Humanistic Perspective on Opening Up FDI in Multi-Brand Retail in India” Academy of International Business- North East, Hamden, CT, October 2013, (Proceedings/Presentation)

    Shah, Grishma and Ray, Subhasis, Indian Firms and the New Era of Corporate Social Responsibility: Raising the Bar for People Above Profits” Academy of International Business- North East, Hamden, CT, October 2013, (Proceeding/Presentation)

    Pore, Anand, Shah Grishma and Sterrett, Jack, “The Effects of Managerial Motives on Mode of Offshoring?.” Academy of International Business, Washington DC, June 2012, (Peer-Reviewed Proceeding/Presentation)

    Judiesch, Michael and Shah, Grishma, "Globalization, Collectivist Values and Gender: Understanding Career Aspirations in India," Careers across Cultures: International Experiences and Attitudes Symposium, Society of Industrial & Organization Psychology Conference, San Diego, April 2012, (Symposia)

    Shah, Grishma, “Globalization and the Rise of Work-Family/Family Work Conflict in India,” Academy of International Business, Rio de Janiero, Brazil, June 2010. (Peer-Reviewed Proceeding/Presentation)

    Shah, Grishma, “The Impact of Economic Globalization on Work-Family and Family-Work Conflict in India”, Academy of International Business-Northeast, Atlantic City, NJ, October 2008, (Peer-Reviewed Proceeding/Presentation)

    Shah, Grishma, “Rising Individualism, the Impact of Economic Globalization on the Family, Firm and State in India”, Academy of International Business, Indianapolis, IN, June 2007, (Peer-Reviewed Proceeding/Presentation)

    Shah, Grishma, “Globalization and Social Change in India”, China-India Development and Relations Symposium, Harvard Project for Asian and International Relations, New York, NY, March 2007. (Symposia)

    Shah, Grishma, “The Societal Impact of Economic Globalization in India”, International Studies Association, Chicago, IL, February 2007.(Peer-Reviewed Proceeding/Presentation)

    Shah, Grishma “The New IT Culture of Bangalore”, Conference on Knowledge, Culture, and Change in Organizations, Prato, Italy, July 2006.(Presentation)

    Shah, Grishma, “Business Process Outsourcing: Current Trends and Future Implications: A Case Study of India”, Academy of International Business, Beijing, China, June 2006.(Peer-Reviewed Proceeding/Presentation)